Tracey Aitken is a seasoned hairdresser with over 30 years of experience and a three-time salon owner. Passionate about making salon life smoother for stylists, she understands first-hand the challenges of managing clients, teams, and business operations while maintaining exceptional service.
An Innovate UK Award Winner and Scottish EDGE Wildcard Winner, Tracey is Co-founder of HairTracker, the digital record card platform designed to make client information secure, organized, and effortless to access. Her mission is to bring innovation and education to the heart of the hair and beauty industry, empowering professionals to work smarter, protect their clients, and build lasting trust.
Tracey
Aitken
Date

Our personal data is valuable and we expect our trusted professionals to handle it with respect. Join us to learn what you need to know to earn client trust and stay on the right side of the law with data protection.
In today’s digital salon world, client data is as valuable as the services we provide. From online bookings to loyalty programs, stylists and salon owners need to collect and handle more personal information than ever, and that comes with responsibility.
Join HairTracker, an education and digital record-keeping team from Scotland, creating global salon standards with practical real-world insight, as we break down the essentials of data protection and privacy for hair and beauty professionals. We’ll explore what stylists need to know to put data protection into practice.
This session will help cosmetology professionals understand:
Whether you’re a student, educator, stylist or salon owner, this talk will give you the confidence to handle client information ethically, professionally, and legally.
Great service starts with trust!
This class is complimentary with the purchase of your Premiere Anaheim show pass! Get your show pass early and save. REGISTER NOW »
Need help purchasing your show pass? Please contact customerservice@premiereshows.com or call (800) 335-7469, 9am to 5pm ET, Monday – Friday.